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Strategy first. Story second. Pipeline always. I’m Ivan Dimitrijević, B2B Growth Strategist and Demand Gen operator. Former chess pro turned marketing builder. (Yes, I still think in strategy, systems, patterns, and endgames.) In 2026, attention is fragmented, attribution is broken, and “more leads” is NOT a strategy. What wins now: category narratives + creator-led distribution + AI-assisted execution that turns reach into revenue. My mantra:

Connection → Audience → Community → Pipeline I help B2B teams build a distribution engine across LinkedIn + Dark Social (Slack, DMs, WhatsApp, podcasts, communities), supported by modern AI workflows, not “spray and pray” content. What I do best: ➡️ Train teams to ship consistently (founder-led + exec-led + employee advocacy) ➡️ Positioning & narrative that earns attention and trust ➡️ Demand gen systems that convert dark social into pipeline ➡️ Processes + AI workflows that multiply output without killing quality ➡️ Quick wins and durable compounding growth If you want growth that survives algorithm changes and scales beyond ads… Let’s talk. DM me anytime.

Connect with Ivan Dimitrijevic
Ivan Dimitrijevic

Ivan Dimitrijevic

I build LinkedIn-led demand engines (AI + Dark Social) | Strategy → Content → Community → Pipeline